Amazon E-Model

In: Business and Management

Submitted By garyntab
Words 319
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Discuss the pros and cons of Amazon’s growth and diversification of business and specialization, and make recommendations about what Amazon could have done differently. So in order to really get a grip on Amazon’s growth and the diversity of their business, we have to really deep dive into what the real meaning of the terms growth and diversity. Diversification of businesses is the corporation changing their investments to reduce any risk of them losing in the market. Amazon success has been simply because of the quality customer service that they deliver to their consumers day in and day out. Amazon strategy is to make it profitable for the consumer as well as themselves. The preference to enrich the shoppers experience by comparing what the shopper has already purchased versus what they can purchase on amazon and we called this strategy collaborative filtering. Currently my family members and myself are current customers with amazon and they make it so very easy to shop with them and get what we need and manage to save money and time all in the same boat. Let’s take a journey and see the impact of amazon turning into a family of brands. For example, just having a site for books and one for say just music. And all ran by the same parent company but presented differently to the consumers. And if they would have split up no more business would have sprung to the forefront than it already has. The reason for this is because most market strategies are mostly alike. Sometimes consumers don’t feel like shopping around they would like to shop and get things in one centralized location. Why branch off if the product is doing well sometimes doing such a thing can warrant profit loss versus gain. And amazon has simply set the stage for online shopping and should not consider changing up their…...

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