Behavior Change

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Behavior Change
Behavior Change with Positive and Negative Reinforcements
Vickie Christian, Tiffany Smith, Natasha Butcher, Rochelle Dial
University of Phoenix
There are several forms of operant conditioning that can be used to change a person’s behavior. The four forms are positive reinforcement, negative reinforcement, punishment, and omission training. Positive reinforcement is the use of a stimulus to make a certain behavior response increase. A good example of this would be that when you rub a cat on its back it will make a purring sound; the purring is the positive reinforce. If you want the same results the next time then you must rub it in the same manner.
Negative reinforcement is when you take something away from a person to increase a behavior. For instance, if your child has a chore of doing the dishes and you tell that child that if they say please and thank you they will not have to do them, then in order to avoid the dreaded chore of the dishes they will continue to give you the behavior you are looking for.
Punishment is when you decrease a behavior response by an adverse stimulus. An example of this would be yelling at a child for doing something they know they should not be doing. Omission training is removing the stimulus to get a certain behavior. An example of this would be to take away a television that the child might use as a night light for not going to bed when they are supposed to. There are primary reinforcers and secondary reinforcers. The primary reinforcer is obtained with a person throughout their life. Such examples are air, water, and sleep. The secondary reinforcer is acquired through praise or treats.
The distinction between positive and negative reinforcement is that it is an ineffective behavior, superior to punishment. It’s normally cause by confusion and the term negative is the opposite of positive. This is also an…...

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