Mis Book

In: Business and Management

Submitted By lr63
Words 175167
Pages 701
4

TH EDITION

Managing and Using
Information Systems
A Strategic Approach

KERI E. PEARLSON
KP Partners

CAROL S. SAUNDERS
University of Central Florida

JOHN WILEY & SONS, INC.

To Yale & Hana
To Rusty, Russell &Kristin

VICE PRESIDENT & EXECUTIVE PUBLISHER
EXECUTIVE EDITOR
EDITORIAL ASSISTANT
MARKETING MANAGER
DESIGN DIRECTOR
SENIOR DESIGNER
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PRODUCTION MANAGEMENT SERVICES

Don Fowley
Beth Lang Golub
Lyle Curry
Carly DeCandia
Harry Nolan
Kevin Murphy
Patricia McFadden
Lauren Sapira
Pine Tree Composition

This book is printed on acid-free paper.

Copyright  2010 John Wiley & Sons, Inc. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc. 222 Rosewood
Drive, Danvers, MA 01923, website www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc.,
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ISBN 978-0-470-34381-4
Printed in the United States of America
10 9 8 7 6 5 4 3 2 1

Preface
Information technology and business are becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without the talking about the other.1 Bill Gates
Microsoft
I’m not hiring MBA students for the technology you learn while in…...

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