Research Methodology

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Questionnaire
NAME- ___________________ MOBILE NO- _________________
AGE- _______ OCCUPATION-_________________
LOCALITY- ________________ Q1:- Which mobile connection do you have?
a) Airtel b) Vodafone c) Idea d) Bsnl/Mtnl e)Aircel f)Reliance g)Uninor

Q2:- What kind of service you have
a) Pre-paid b) Post-paid

Q3:- Overall, how would you rate your service provider?
a) Excellent b) Good c) Average d) Poor e) Terrible f) Not Sure

Q4:- Rank the following factors which influenced you to buy the service of your choice?
a) Price
b) Network Service
c) Brand Image
d) Value Added Services (Caller tunes, Free night GPRS, Free after 11PM)

Q5- Rank the following VAS which attracted you the most to buy or retain the mobile service:
a) SMS pack 1 2 3 4 5
b) Concession Call Rates 1 2 3 4 5
c) Internet Service 1 2 3 4 5
d) Full Talk Time 1 2 3 4 5

Q6:- How long have you used the service of that company?
a) Less than one month b) 1 to 6 months c) 6 months to a year
d) 1 to 3 years e) Over 3 years

Q7:- Overall, how satisfied are you, with network service of your company?
a) Very satisfied
b) Satisfied
c) Neutral
d) Dissatisfied
e) Very dissatisfied

Q8:- How would you rate the service's value for money?
a) Excellent b) Good c) Fair d) Poor d) Not sure

Q9:- What kind of problems occurs the most for which you need to contact customer care/service department of your service provider? Rank them.
a) Billing related
b) Activation/deactivation related
c) Information about VAS’s
d) Network problem

Q10:- In thinking about your most recent experience with that company, how much satisfied are you with…...

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