Strategic Bussiness Management

In: Business and Management

Submitted By favour123
Words 2872
Pages 12
International Business &Strategy
Student Number- @00387834.

3/8/2014
UNIVERSITY OF SALFORD.

TABLE OF CONTENTS PAGES 1. Introduction -------------- 2 2. Body of Report ------------- 4 3. Recommendation ------------- 9 4. References ------------ 10

INTRODUCTION Pearce and Robinson (1991) have defined strategic management as “the set of decisions and actions that result in the formulation and implementation of plans designs to achieve a company’s objective. Ghana is the potential market identified because the Government is committed to implementing policies that reduce the general cost of doing business in Ghana and to promote investor confidence in the country. With a stable multi-party government that is committed to market liberalization, Ghana has been ranked as one of the most attractive locations for doing business in Africa, other factors are 100% foreign ownership is permitted, competitive labor force, Quota free access to USA and other European Union Markets, A sound macroeconomic Environment, On-going privatization in key economic sectors, On-going infrastructure development, high degree of personal safety and warm and friendly people, Fast developing financial infrastructure and immediate access to all markets of Economic community of West Africa(ECOWAS). (2012 KPMG Report). Tesco is a British multinational grocery shop and general merchandise retailer headquartered in Chestnut Hertfordshire England, United Kingdom. It has stores in 12 countries across…...

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