Student Care Centre Business Plan

In: Business and Management

Submitted By larrister
Words 3497
Pages 14
Table of Content

1. Executive Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . 4
1.1 Market Potential . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . 4
1.2 Business Objective . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
1.3 Summary of Business Plan . . . . . . . . . . . . . . . . . . . . . . . . . . … . 5

2. Company Analysis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 2.1 Business Features And Functionality . . . . . . . . . . . . . . . . . . . . . . 6 2.1.1 Product Differentiation – Close Proximity . . . . . . . . . . . . … 7 2.1.2 Product Differentiation – Mass Tuition For All Subject. . . . 7
2.2 Start-Up Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
2.3 Pricing Strategy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9
2.4 Revenue Forecast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9

3. Competitive Analysis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 3.1 Demand Effect – Changes of Prices and Quantity . . . . . . . . . . . 11 3.1.1 Demand Effect - Income . . . . . . . . . . . . . . . . . . . . . . . . . . 11 3.1.2 Demand Effect – Preference . . . . . . . . . . . . . . . . . . . . . . . 12
3.2 Supply Effect – Changes on Price and Quantity. . . . . . . . . . . . . . 12 3.2.1 Supply Effect – Prices Of Productive Resources . . . . . . . 13 3.2.2 Supply Effect – Number Of Supplier . . . . . . . . . . . . . . . . . 13
3.3 Demand Elasticity Effect . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13 3.3.1 Substitutes Effects on Elasticity . . . . . . . . . . . . . . . . . . . . 14
3.4 Macroeconomic Environment Effects . . . . . .…...

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