Ben Jerry Were Able To Fulfill Their Mission Statement

  • Ben & Jerry Case Analysis

    Strategic Analysis of Ben & Jerry’s Homemade, Inc. Can B&J Serve a Double Scoop of Being Green and Making Green? ESM 210 Professor Delmas Final Paper November 21, 2000 Alex Tuttle Vicky Krikelas 1 BEN & JERRY’S ICE CREAM Table of Contents INTRODUCTION……………………………………………………………………………. MARKET DESCRIPTION………………………………………………………………….. FIRM DESCRIPTION………………………………………………………………………. THE MISSION STATEMENT……………………………………………………………… 1 1 1 2 GENERAL CORPORATE STRATEGY…………………………………………………… 2 CORPORATE ENVIRONMENTAL

    Words: 6660 - Pages: 27

  • Ben and Jerry Case Study

    Ben and Jerry Case study By Shelly Lee May 22, 2011 History: The Company was founded b y two friends who were unhappy in their current jobs. Deciding that being business owners would make them happier they decided to go into business. The first venture in to bagels did not work out. Upon taking a class from Penn University in ice cream they opened a dip shop. The company carried the owners resolve to live in a more rural culture. The company experienced a lot of growth, rapid, and the

    Words: 822 - Pages: 4

  • Mission Statement

    Mission Statement Making a life choice at a later age, such as changing to a new career field, can be wrought with anguish and confusion as well as excitement and anticipation. Knowing that this decision may change the routine, future, and even financial status of the individual and family members, either temporarily or for a lifetime can be daunting. Once that decision is made, and by putting into perspective the reason for selecting the career choice with the use of a mission statement, one

    Words: 824 - Pages: 4

  • Bens and Jerrys

    17 April 2013 BEN & JERRY'S , BIGELOW TEAS, AND BUSINESS INTELLIGENCE CASE Oleh: Aditya Julio 0131101004 Benediktus Jesse 0131101022 Christian Revel 1131091128 Michael Harit 0131101062 Patricia Riska 0131101068 Ryan Sebastianus 0131101276 m.k. MANAGEMENT INFORMATION SYSTEM S1 BISNIS PRASETIYA MULYA BUSINESS SCHOOL 2010 1. Ben & Jerry’s tracks wealth of information of each pint of ice cream and frozen yogurt . If you were to design Ben & Jerry’s data

    Words: 1282 - Pages: 6

  • Ben&Jerry

    отрасли : На рынке мороженого работали по меньшей мере шесть японских производителей, выпускавших, в том числе, мороженое класса суперлюкс. Крупнейшая японская компания по производству замороженных десертов, Marigana Seika,в 1995 году дважды делала Ben and Jerry предложения о сотрудничестве. 2. Новые конкуренты : Большое присутствие американских компании на Японском рынке. 3. Потребители : Японцы любят продукты высокого качества, но нет традиции есть десерты и не признают пищу животного происхождения

    Words: 854 - Pages: 4

  • Case Study of Ben&Jerry

    FIN 689 Ben & Jerry’s Homemade Case 3 Ang Xiao Case Study: Ben & Jerry’s Homemade (Case 3) This case focuses on the issues of asset control of Ben & Jerry’s Homemade, Inc with the four outstanding takeover offers by Dreyer’s Grand, Unilever, Meadowbrook Lane Capital and Chartwell Investment in 2001. Through the analysis of the four offers, I suggest the Board accept the Unilever’s offer. The advantage and disadvantage of each offer is discussed following. Dreyer’s Grand The offer does not

    Words: 1036 - Pages: 5

  • Mission Statement

    The first organization that I selected for mission statement analysis is United Bronx Parents, Inc. There website is: The current mission statement is as follows: “United Bronx Parents, Inc. (UBP) is a private, not-for profit “community grown” human services agency – providing a variety of social services in the South Bronx and on a citywide basis. Since 1965, UBP’s mission has been “To provide the basic human services necessary for families and individuals to obtain

    Words: 386 - Pages: 2

  • Ben&Jerry Marketing Plan

    INTRODUCTION 1.1 Company Brief History Ben & Jerry’s (B&J) Ice Cream first started in 1978, where their very first scoop shop opened in a renovated gas station in Burlington, Vermont. It was founded by two friends, Ben Cohen and Jerry Greenfield, who started the business out of their passion for eating. It has slowly expanded its scoop shops to other states and started distributing its ice-creams in pints. In 1988, B&J introduced its 3-part mission statement which shows their desire and dedication

    Words: 4345 - Pages: 18

  • Mission Statement

    Mission Statement Assigned to Dr. Ashraf A. Talaat By Ahmad Nader Fasseeh Companies for Profit Microsoft At Microsoft, our mission and values are to help people and businesses throughout the world to realize their full potential. We consider our mission statement a promise to our customers. We deliver on that promise by striving to create technology that is accessible to everyone—of all ages and abilities. Microsoft leads the industry in accessibility innovation and in building products that

    Words: 543 - Pages: 3

  • Ben & Jerry Homemade

    Ben & Jerry’s Analysis By:Group 2 The case presented on Ben & Jerry’s Homemade ice-cream is complex and produces a considerable amount of deliberation. In the following pages we hope to give you a synopsis of Ben Cohen & Jerry Greenfield, as well as the company they created, while attempting to carefully construct answers to the questions posed on specific issues raised by Mr. Brasel in the power point slides he provided to the class. The

    Words: 1750 - Pages: 7

  • Ben Jerry

    BEN & JERRY’S HOMEMADE ICE CREAMS ANALYSIS OF CASE What was Ben supposed to do? Why was he unable to do so? Ben was supposed to look at the BIG PICTURE. He wanted to benefit the lower class of employees. He used pay ratio 5:1 as a mean to do so and set the pay scales of senior employees below the industry average. He should have given senior executives some reasons to stay with the company by giving them salary packages close to the industry average, by financing their training/education/on-job-MBA

    Words: 300 - Pages: 2

  • Mission Statement

    Mission Statement Mission Statement There are nine essential components of the mission statement that were considered by the company when developing a mission statement. These are Customers, Markets, Products or Services, Technology, Self-concept, Concern for survival, Philosophy, growth and profitability, Concern for public image and Concern for employees. The mission statement of the company states that the best prices offered by the company are due to the use of advance technology and not

    Words: 334 - Pages: 2

  • Mission Statement

    building an organization, mission statements are usually one of the first tasks to be completed by founding members. This is because the mission statement is the backbone of the organization. Mission statements lay out the organization’s reason for existence. In laying out the purpose for the organization, it gives the different divisions of the organization an overall goal to meet when they set individual goals and engage in decision making. Also, the mission statement communicates the reason

    Words: 799 - Pages: 4

  • Ben and Jerry

    Ben and Jerry Case 2010 “Ben and Jerry’s social orientation was balanced with product and economic objectives. Its mission statement included all three dimensions and stressed seeking new and creative ways of fulfilling each without compromising others.” This excerpt from the McGraw Hill text highlights much of Ben and Jerry’s mission. Although this illuminates the mission of the company, Ben and Jerry’s encountered many imbalances which made corporate takeover seem appealing to many shareholders

    Words: 685 - Pages: 3

  • Mission Statement

    The importance of mission statements to the effective strategic management of business organisations is well documented in the literature. A mission statement is a general expression of the overriding purpose of an organisation that, ideally, is in line with the values and expectations of major stakeholders. Mission statements are often regarded as ‘enduring statements of purpose that distinguish one business firm from others’. Some theorists regard the organisation's mission as a ‘cultural glue’

    Words: 1712 - Pages: 7

  • Mission Statement

    Mission statement and swot As a security professional, the company I work for has worked closely with the TSA for airport security details. While my organization doesn't have a clearly defined mission statement and vision, the TSA does. Mission: Protect the Nation's transportation systems to ensure freedom of movement for people and commerce. Vision: Provide the most effective transportation security in the most efficient way as a high performing counter-terrorism organization. Core Values:

    Words: 470 - Pages: 2

  • Ben and Jerrys Cwa

    1) What do you believe is Ben & Jerry's management orientation and view toward global expansion? Provide evidence from the case to support your opinion. Ben and Jerry’s management orientation would be an ethnocentric one. It had been previously stated that Cohen had not wanted to expand into foreign markets purely for growth’s sake. As such, the few international ventures the company did partake in only amounted to $6 million in sales in 1997. The United Kingdom venture was also taken due to a

    Words: 573 - Pages: 3

  • Ben & Jerry Swot

    Ben & Jerry Opportunities Growing demand for quality ice cream in overseas markets, this will allow Ben & Jerry to take advance of the opportunity to expand their company overseas to bring in more profit and marketing for the company. It will also let them share their famous ice cream which Ben & Jerry was founded on and open up some ice cream shop overseas trying to get a wider customer base like McDonald have overseas. Ben & Jerry will have a much more diversion customer base and new flavor that

    Words: 821 - Pages: 4

  • Ben & Jerry

    Kary A. Company analysis. Write a brief history of Ben and Jerry's, especially in their efforts to expand internationally. Mika B. Customer analysis. Write a customer analysis for Japan. Included in this should be a segmentation analysis. Identify possible segments that Ben and Jerry's should target. Kary C. Competitor analysis. mika D. Marketing environment. Discuss anything else in the Japanese environment that may impact Ben and Jerry's marketing efforts in Japan, including the

    Words: 541 - Pages: 3

  • Ben & Jerrys

    S.W.O.T ANALYSIS STRENGTHS Ben & Jerry’s has a long history of with many memorable events that has gained them many followers through out the year. One of the most internationally known day that Ben & Jerry’s promotes every year is “Cone Day.” Free cone day was started to celebrate the anniversary of their fist shop opening and to thank their fans for continuing to purchase Ben & Jerry’s ice cream. Another major contributor to Ben & Jerry’s strong brand image is their diverse

    Words: 1211 - Pages: 5

  • Ben & Jerry Case

    Finance VII Cases in Finance Executive Team Summaries (3-4 pages) 1. Introduction a. Main facts of the case: Ben & Jerry is being a victim of a hostile takeover. Because they aren’t reaching their full potential. They’ve been increasing their revenues, but, with a slower rate than their main competitors, making them nearly mediocre. They have a very strong commitment with the community, with social responsible programs and with organizations like Greenpeace. b. Most important

    Words: 495 - Pages: 2

  • Ben and Jerry

    Write-ups Ben and Jerry’s Homemade Ice cream Inc. I would like to start with the brief history of Ben and Jerry’s. It is a medium sized ice cream company with the annual sale of about $150 million. It was incorporated on December 16, 1977 by two friends Ben Cohen and Jerry Greenfield who were not satisfied with their careers. It was an immediate success but in 1990 with the healthier eating trends, its sale slowed causing the net loss of $1869000 which led to the resignation of its CEO Ben Cohen in

    Words: 925 - Pages: 4

  • Ben & Jerry

    MARKETING PLAN BEN & JERRY’S 2012-2015 TABLE OF CONTENTS Page 1. CURENT COMPANY SITUATION……………………………………. 2 2. MISSION STATEMENT………………………………………………….3 3. MARKET SHARE INFORMATION…………………………………….3-6 4. MARKET ANALYSIS……………………………………………………6-8 5. MARKET COMPETITORS……………………………………………. 8-11 6. NEW PRODUCT……………………………………………………….. 11-12 7. FUTURE MARKETING STRATEGY………………………………… 12-15

    Words: 3289 - Pages: 14

  • Ben and Jerry

    Company Description Ben & Jerry's is an American ice cream company owned by Unilever that manufactures ice cream, frozen yogurt, sorbet and ice cream novelty products. Ben & Jerry's Homemade Inc. was founded in 1978 and is currently based in South Burlington, Vermont. From the company’s inception more than thirty years ago, their plan was to provide quality ice cream while also creating a company that was socially conscious about the world and its environment.  Ben and Jerry’s currently

    Words: 7244 - Pages: 29

  • Ben and Jerrys

    1Top of Form Visit Ben & Jerry's Homemade Ice Cream website. After studying the information contained within this website, assess Ben & Jerry's record on meeting social responsibility goals? How does this company meet its discretionary responsibilities? Give examples of social responsibility actions taken by Ben & Jerry's, and outline them in a brief synopsis. Do you think that more businesses should adopt their strategy? Why, or why not? Please include the name of the person or question

    Words: 5245 - Pages: 21

  • Ben and Jerrys

    Ben and Jerry’s Ben and Jerry’s Homemade was founded in 1978 in an old gas station in Burlington, Vermont. The company was started due to the owners (Ben Cohen and Jerry Greenfield) willingness to make a business successful. By early 2000, the company itself had become bigger than they expected with over 170 stores (scoop shops) across the United States and with international ties with inside supermarkets. The annual sales themselves had grown by $77 million to the company’s new equity of $237

    Words: 1238 - Pages: 5

  • Being Green at Ben and Jerrys

    drive his point home by basically highlighting the hypocrisy in what they say and do and further suggests that the agenda of the environmentalists align closely with the political agenda of the left. After reading the article called, "Being Green at Ben and Jerry's" written by George F. Wills, I disagree with his claim that there is no real oil crisis. Will fails to give consideration to the seriousness of the effects of greenhouse gasses and pollution in general, and instead chooses to distastefully

    Words: 509 - Pages: 3

  • Ben & Jerry

    BEN & JERRY’S HOMEMADE 1. How has Ben & Jerry’s fulfilled its mission statement? What evidence can you provide regarding Ben & Jerry’s performance on each of the three dimensions of the mission statement? Ben & Jerry were able to fulfill their mission statement with the finest quality all-natural ice cream, profitable business and by improving the community. Ben & Jerry stated, they would make and distribute the finest quality all natural ice cream with a wide variety of innovative flavors, which

    Words: 795 - Pages: 4

  • Ben and Jerry

    Feed your confidence Ben and Jerry started out with a small idea that grew into so much more. They began to realize how much the business world was changing them and didn’t want to turn into the kind of business that they always seen as a negative condensation. They wanted to make a change, so they did by making the first decision to give a percentage of their profit to charitable foundations and giving the highest percentage of a public company at the time. Ben and Jerry then wanted to do more

    Words: 400 - Pages: 2

  • Ben and Jerry

    Ben and Jerry’s company I. Background Ben and Jerry’s company was established in 1978 that renovated from gas station in Burlington, Vermont. Ben Cohen and Jerry Greenfield were childhood friends from New York who created the band name. It is well known as a globally premium ice cream. In 2000, the company became a subsidiary of Unilever Company, which is a big change and more challenging of company faced. At the same year, the company was expanding their social mission, brand integrity, and product

    Words: 645 - Pages: 3

  • Ben and Jerry

    Question: Visit Ben & Jerry's Homemade Ice Cream website. After studying the information contained within this website, assess Ben & Jerry's record on meeting social responsibility goals? How does this company meet its discretionary responsibilities? Give examples of social responsibility actions taken by Ben & Jerry's, and outline them in a brief synopsis. Do you think that more businesses should adopt their strategy? Why, or why not? 200-300 words Instruction Ben & Jerry's Homemade

    Words: 847 - Pages: 4

  • Ben&Jerry

    ‘It’s Business, Man!': Unions and ‘Socially Responsible’ Corporations Liza Featherstone ▪ Fall 1999 “How do you feel?” roared Jerry Greenfield, CEO and co-founder of Ben & Jerry’s, the ice cream company that has (in the public imagination, at least) long epitomized corporate social responsibility. He posed this question a few years ago to the audience at the company’s folk music festival, held annually in mansion-packed Newport, Rhode Island. “I feel good!” roared back the Teva-and tie-dye-clad

    Words: 3293 - Pages: 14

  • Ben & Jerry

    Ben & Jerry’s Homemade Inc. – B: Facing Acquisition Abstract In December 1999 Ben Cohen and Jerry Greenberg confronted three offers for their 17-year-old firm. Ben & Jerry’s Homemade, Inc. had grown from $2M in 1983 to $237M as the year ended. Growth rates had significantly dampened, however, a result of changing U.S. consumer preferences for lower cholesterol foods and competition. Jerry Greenberg had stepped out of day-to-day management of the firm some years before. Ben Cohen stepped

    Words: 8593 - Pages: 35

  • Ben & Jerry Auquisition Case with Unilever

    Organizational Behavior Ben & Jerry Case Executive Summary In the past three decades, Ben & Jerry’s has made a transition from a local ice cream maker into a large multinational corporation. The unique history and culture has made Ben & Jerry’s brand into a social icon. The core values and mission of the company have been defined as three interrelated parts in Ben & Jerry’s mission statement.  The ever changing market has posed constant challenges to Ben & Jerry’s, which calls

    Words: 2082 - Pages: 9

  • Mission Statement

    Personal Mission Statement From Stephen Covey’s The 7 Habits of Highly Effective People Identify one person who has had or is having a positive influence on your life. What are the qualities you most admire in this person? What qualities did you gain from this person? * The person that is having a positive influence in my life is my fiancé AnnaMae Evans. * She is extremely driven and dedicated in everything that she does. She is a promise keeper and when she says that she is going

    Words: 476 - Pages: 2

  • Mission Statement

    Mission Statement The mission of professional nurses is to ensure the best medical care is advanced to all that are in need of it as and at when required to enable improved health of all patients. The scope of work done by the medical nursing association is majorly controlled by two bodies: regulatory agencies and professional organizations. Regulatory agencies serve to protect the public by ensuring that safe and competent practices are provided by well-trained people. This is achieved by setting

    Words: 803 - Pages: 4

  • Mission Statements

    Criteria of a Good Mission Statement Changing the mission or creating an organization’s first mission statement is a process of gathering ideas and suggestions for the mission and honing them into a short, sharply focused phrase that meets specific criteria. An effective mission statement clearly defines who the customer is and what services and products the business intends to provide. It also serves as a guide for day-to-day operations and as the foundation for future decision-making. The following

    Words: 5396 - Pages: 22

  • Mission Statements

    Mission statements are an essential element of a company’s organizational strategy and serve as foundational guides in the establishment of company objectives. They embody the philosophies, goals, and ambitions of a company and should offer insight into what company leader’s view as the primary purpose for being in business. A mission statement is quite possibly the most important issuance that a company has to offer to all of its customers or consumers. It can help focus the organization on what

    Words: 2317 - Pages: 10

  • Ben and Jerry

    Press Release For Immediate Release ChunkFest is back with a dollop of Fairness Singapore, 19 September 2011 – Ben & Jerry’s ChunkFest, indubitably Singapore’s best loved ice cream extravaganza, returns this October 15th 2011, from 2pm till 10pm at the Promontory @ Marina Bay. Ice cream moo-niacs will be delighted to learn that this year’s ChunkFest, we’ve packed in a record-breaking 32 extraordin-dairy flavours – including crowd pleasers not currently available in Singapore – and heaps of

    Words: 1139 - Pages: 5

  • Mission Statement

    Personal Mission Statement Section I: My Role in My Education Currently I am at the beginning of my studies. I am in the process of completing my first two classes with Devry. In five years I will have completed obtaining my degree, and will be working for a large accounting firm as a successful business woman. I will apply my strong leadership and excellent characteristics to help improve that company. If I am a proficient account I may be running my own accounting firm. My final goal is

    Words: 1835 - Pages: 8

  • Ben & Jerry's

    Ben & Jerry were able to fulfill their mission statement with the finest quality all-natural ice cream, profitable business and by improving the community. Ben & Jerry stated, they would make and distribute the finest quality all natural ice cream with a wide variety of innovative flavors, which they fulfilled. They created interesting names such as Chubby Hubby, Chunky Monkey and Phish Food with flavors to match. With the great flavors and names produced a profitable business, which was one of the

    Words: 304 - Pages: 2

  • Mission Statement

    Mission statements are statements made by organizations to describe their purpose or reason for being. Under INC 500 Companies, there were a plethora of well formulated mission statements along with poorly formulated ones. One company whose statement did not reach expectations was uSight. Their mission stated, “Our goal is to provide the best products with the greatest service possible.” There are many flaws in this statement starting with the lack of information. uSight does not reveal who their

    Words: 284 - Pages: 2

  • Ben and Jerrys

    Ben and Jerry’s is a reputable and well established company known for its high quality ice cream products and commitment to social responsibility. As the company continues to grow, an analysis of the external and internal forces shaping the ice cream industry and the company needs to be examined in order to prepare a feasible recommendation. Competition – Dreyers and Haagen-Dazs, intense, many numerous competitors, cost of switching brands is low, competitors use tactics to force rivals’ production

    Words: 419 - Pages: 2

  • Ben and Jerry Case Analysis

    Introduction • Founded by two Brooklyn school mates Ben Cohen and Jerry Greenfield in Vermont, 1978. • Combination of high fat content, chunky ingredients and catchy flavor names helped to create its own demand. • Sales grew with time and the company went public in 1984. • Besides being a fun company, it was determined to be socially responsible with an objective of caring capitalism. • By 1994, sales exceeded $150million and the company had 600 employees with a global distribution

    Words: 1438 - Pages: 6

  • Ben & Jerry

    creation of a relationship that allows the client to perceive, understand, and act on the process events that occur within an organization in order to improve the situation as defined by the client (Cummings & Worley, pg. 253). In the case involving Ben and Jerry’s a consultant was brought in to work with the founders, board of directors, managers, and employees in order to undertake organizational development and also to bring the people, functions, aspirations, and directions together (Cummings

    Words: 5482 - Pages: 22

  • Ben&Jerry in Japan

    LEADERSHIP AND EMPLOYEE BEHAVIOR IN INTERNATIONAL BUSINESS 439 Part 3 Closing Cases Ben & Jerry’s—Japan On an autumn evening in Tokyo in 1997, Perry Odak, Angelo Pezzani, Bruce Bowman, and Riv Hight gratefully accepted the hot steaming oshibori towels their kimonobedecked waitress quietly offered. It had been just over nine months since Odak had committed to resolving the conundrum of whether to introduce Ben & Jerry’s ice cream to the Japanese market and, if so, how. The next morning would be

    Words: 4834 - Pages: 20

  • Mission Statement

    Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K (§ 229.405 of this chapter) is not contained herein, and will not be contained, to the best of registrant's knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K, or any amendment to this Form 10-K. x Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company

    Words: 56352 - Pages: 226

  • Ben and Jerry

    Ben & Jerry’s Market Research Table of Contents TABLE OF CONTENTS Opening Page ................................................................................................................................................... i Table of Contents............................................................................................................................................ 1 Introduction .........................................................................................

    Words: 3195 - Pages: 13

  • Ben & Jerrys

    BEN & JERRY’S HOMEMADE Questions 1. How has Ben & Jerry’s fulfilled its mission statement? What evidence can you provide regarding Ben & Jerry’s performance on each of the three dimensions of the mission statement? Ben & Jerry were able to fulfill their mission statement with the finest quality all-natural ice cream, profitable business and by improving the community. Ben & Jerry stated, they would make and distribute the finest quality all natural ice cream with a wide

    Words: 394 - Pages: 2

  • Mission Statement

    Business Strategy There are many reasons that strategies are implemented in any business. In this paper we will discuss the concepts of strategic management process and future oriented plans. We will discuss organizational vision, mission, purpose, philosophy and goals. The last topic will be on strategic processes as input for future decision making. The strategic management process is defined as the set of decisions and actions that result in the formulation and implementation

    Words: 872 - Pages: 4