Bait and Switch
the FTC has enacted laws directly affecting the manner in which companies can advertise.
“Under the Federal Trade Commission Act, advertising must be truthful and non-deceptive, advertisers must have evidence to back up their claims, and advertisements cannot be unfair” (Facts for Business). There are many types of advertisements, which make it difficult to regulate, but some include catalog, children’s, alcohol, contests, credit, and even weight loss or other health advertisements. Through
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